Previous outings for this sale: Dec. 2025 | July 2025
** Note: I write up my experiences of various group sales and events as a record for myself, and in a spirit of transparency and potentially useful information sharing. Results will vary from book to book and author to author. No guarantees are implied. I am, as always, thankful to the organizer (for this sale, Casey Blair), the participating authors, and the readers who checked out the sale.
What I ran: How I Became a Therapist in Another World Vol. 1-4 Omnibus, a series starter collecting 4 novellas; normally $4.99, in the sale for $0.99. Discounted for the sale at all retailers.
Sale date: July 24, 2026. As a buffer, I set my prices to drop for the 23rd-24th and on the 25th at some retailers.
Other factors: I didn’t run any other promotions/ads this time. By happenstance, I had a vendor table at Confluence, a science fiction / fantasy / horror con, on the 23rd-26th. I don’t think the two events crossed over much; shoppers at the con were generally focused on paperbacks. A couple of these sales may have originated from the con.
Results:
Amazon: 62 (1 the day before, 50 on sale day, 11 on the day after)
Draft2Digital: 15
Itch.io: 2
Ko-fi/direct: 1
D2D breakdown: 9 Kobo, 3 Bookshop.org, 2 Smashwords, 1 Apple Books. I think these were my first sales at Bookshop! Hooray!
Grand total: 80
…or a solid couple of months’ worth of sales for me!
Takeaways:
As long as I keep out of the (perfectly fine) Discord and the temptation to compare myself to others that comes with it, this sale goes great for me. It’s easy to apply, I like the sale’s layout and tagging, and it’s always had a variety of titles and authors in the sale. It leans toward but is not exclusive to romantasy, but that seems to be pretty common across cozy fantasy in any case. There was a mix of returning titles and new ones; I bought a few myself even though I’d been in two other iterations of this sale before. I did all the promo I could, especially while running around a lot that day, and I hope I did my part.
All in all, a good experience. Thanks again to the organizer, other authors, and readers.